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Resources
Helpful Resources for Mastering Buyer Enablement
Access a wealth of practical tools, expert insights, and cutting-edge research to transform your B2B sales strategy to adapt to the modern buyer
"Selling is Hard / Buying is Harder" Toolkits & Templates
Deepen your understanding and accelerate your implementation of Buyer Enablement with these essential resources, directly from Garin Hess's acclaimed book. These practical templates and guides are designed to help you immediately apply the DEEP-C™ framework within your organization.
Insights & Research
Stay Ahead with the Latest Buyer Enablement Knowledge
The B2B buying landscape is constantly evolving. Access our curated collection of articles, whitepapers, and industry research that keeps you informed on the latest trends and best practices in buyer enablement, sales strategy, and intelligent automation.
Explore articles and thought leadership on current topics in B2B sales and buyer enablement
Access studies and data insights that validate the impact of buyer-centric approaches
See how real companies are achieving remarkable results with buyer enablement strategies and technology
Events & Webinars
Learn from the Experts. Connect with Peers.
Upcoming Webinars
Virtual Deep Dives into Buyer Enablement
Our webinars offer convenient, in-depth sessions designed to equip you with actionable strategies and a deeper understanding of the buyer-led sales revolution. Learn directly from Garin Hess and other industry leaders, all from the comfort of your office.
Speaking Engagements
See Garin Hess Live: Keynotes & Industry Conferences
Garin Hess, author of "Selling is Hard. Buying is Harder." and CEO of Consensus, is a sought-after speaker on the topics of B2B sales transformation, buyer enablement, and sales technology. Catch him at these upcoming industry events where he shares his unique insights and proven methodologies for navigating the complexities of modern buying.
Upcoming
Previously in 2025
Host a private Event
Bring Buyer Enablement to Your Organization
Interested in a customized workshop, training session, or keynote presentation specifically for your team or company? Garin Hess and the Buyer Authority team offer tailored engagements designed to address your unique challenges and accelerate your sales transformation. Whether it's a deep dive into the DEEP-C™ framework, a hands-on training for your sales or solution consultants, or a strategic session for your leadership, we can craft an event that delivers maximum impact.